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Company Values

Almost every-time I talk to people from different companies and ask about who decided about their company values the answer usually is executives. If I ask do they understand or trust these values the answer is some mumbling : “yea we trust them, it means .. um ..” – ouch.

Company values should reflect the key values of the whole company, which means the values came from the workers, they said they believe in it : “hard work”, “honesty”..

Another thing changing the company values. This is something that most companies forget, it should, at any given time reflect the key values of the workers. It is important to keep it up-to-date, this way people inside the company have some guiding ideas.

So, executives, don’t lay down those values by yourself, ask everybody and make sure that you get at least one core value from each worker – if only 50% answers it doesn’t reflect the whole company.